Search Killer Phrases

Sharing A Secret

Should You Talk About Salary

I’ve seen it written lately that it’s now acceptable for candidates to bring up salary during the interview.   I think ‘acceptable’ is the wrong criteria.  The real question should be “Is it advisable?”   And my answer to that is, generally, no.   Why do I say that?   Think about the psychology involved. […]

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Phrases To Kill Your Search

In my travels, I get to hear and see a lot of elevator pitches, marketing messages, sales pieces, cover letters, résumés, engagement bios, etc.  Most of these include phrases that range from meaningless to unhelpful to seriously detrimental to any attempt to market yourself or your practice.   Over the next several weeks, I’m going to

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Phrases to Kill Your Search, #3

Here’s the next of my search-killing phrases:   “I’m a results-oriented professional…”   or this variation:   “Proven results in…”   These are used all the time in résumés and cover letters, or even in oral 30-second pitches…and they do absolutely nothing for you.   Remember the adult voices on all the Charlie Brown specials,

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